How do you find a great writer for your training content? If you’re like a lot of companies in this leaner, more streamlined economy, you look outside your organization – and that’s a great solution.
It can also be an unmitigated disaster if you don’t know how to find the right writer.
You need a writer who understands what training is – that it’s not about the words, that it’s not the same as copywriting. You need a writer who can tell a story. You need a writer who is prepared to work closely with an instructional designer. So, how do you find this writer?
Photo by Jon Sullivan.